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Packaging Labels

Enhance the look of your small business packaging with custom packaging labels. Easy-peel roll labels, with custom shapes available.
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Create stand-out packaging they’ll immediately notice.

  • NEW: 4 unwind directions available
  • Easy-peel labels on rolls
  • 18 size options
  • 4 shape options – custom shapes available
  • 5 material & 3 finish options
  • Quantities from 50 to 50,000

Easily recognizable labeling

Want to give your small business packaging a refresh or share important details about your products? Consider custom packing roll labels. From body care containers to mailers and cartons, our personalized packaging labels have got you covered. Whatever your retail, e-commerce or delivery needs, you can find print packaging labels that matches your brand.

Options to set you apart

Printed in full colour, our easy-peel packaging stickers are printed on rolls and come in various shapes (including custom) and sizes. And with material options like silver or gold foil paper, durable vinyl and water-resistant plastic, your custom packaging labels can stand out on products. Use these labels to share important nutritional, cooking ingredients or disposal details.

Designing made simple

Ready to create your packaging labels? Start by exploring our gallery of fully customizable design templates. (Or, if you have a design ready to go, you can use our design upload option.) Once you’ve found a favourite design, make it yours by adding your custom details and choosing the options that work best for you. We’ll take care of the rest, professionally printing and shipping your order. Your printing package labels will arrive ready for use and ready to get noticed.

VistaPrint offers Packaging Labels design templates in assorted styles.
A roll of circular packaging labels from a crafts company.

Reviews

(26 reviews)
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Reviewed by 26 customers

Not as vibrant
Feb 23, 2026 | Susan S. |
Verified Buyer
I previously had this label printed elsewhere. The colours on the old one is more vibrant than these. It's different enough that my customers notice.
Response from Vistaprint Customer Care Team:
Thank you for sharing your feedback — we understand how disappointing it must have been to see the labels appear less vibrant compared to your previous prints, especially since customers noticed the difference. Upon checking, we noticed that the other print included in the image you shared appears to have a glossy finish, while the labels you ordered were produced in matte. This difference in finish can affect how colors appear. Additionally, it’s important to note that designs uploaded in RGB color mode are automatically converted to CMYK for printing, which can sometimes result in colors looking less vibrant. For future projects, we recommend considering the glossy finish option for a more vivid look, or ensuring that the uploaded design file is prepared in CMYK color mode at 300 DPI resolution to achieve crisper, more accurate outcomes. Your input is very valuable in helping us improve both product accuracy and customer satisfaction.
Not as vibrant
Feb 23, 2026 | Susan S. |
Verified Buyer
I previously had this label printed elsewhere. The colours on the old one is more vibrant than these. It's different enough that my customers notice.
Response from Vistaprint Customer Care Team:
Thank you for sharing your feedback — we understand how disappointing it must have been to see the labels appear less vibrant compared to your previous prints, especially since customers noticed the difference. Upon checking, we noticed that the other print included in the image you shared appears to have a glossy finish, while the labels you ordered were produced in matte. This difference in finish can affect how colors appear. Additionally, it’s important to note that designs uploaded in RGB color mode are automatically converted to CMYK for printing, which can sometimes result in colors looking less vibrant. For future projects, we recommend considering the glossy finish option for a more vivid look, or ensuring that the uploaded design file is prepared in CMYK color mode at 300 DPI resolution to achieve crisper, more accurate outcomes. Your input is very valuable in helping us improve both product accuracy and customer satisfaction.

QR Labels
Feb 3, 2026 | Mary K. |
Verified Buyer
The labels are perfect. The printing quality ensures the QR codes are scanned successfully on devices. It is very useful to have the QR labels that I can attach to different items. A good marketing strategy.
QR Labels
Feb 3, 2026 | Mary K. |
Verified Buyer
The labels are perfect. The printing quality ensures the QR codes are scanned successfully on devices. It is very useful to have the QR labels that I can attach to different items. A good marketing strategy.

Roll labels
Feb 2, 2026 | Sandra S. |
Verified Buyer
Satisfied
Roll labels
Feb 2, 2026 | Sandra S. |
Verified Buyer
Satisfied

So happy with the results
Jan 9, 2026 | melodywtolson C.
We just received our sticker delivery (it even came early) and we are just delighted with them. The colour reproduction is accurate and having them on a roll will be very convenient. Would recommend.
So happy with the results
Jan 9, 2026 | melodywtolson C.
We just received our sticker delivery (it even came early) and we are just delighted with them. The colour reproduction is accurate and having them on a roll will be very convenient. Would recommend.

Great service
Dec 17, 2025 | david c. |
Verified Buyer
Great service
Great service
Dec 17, 2025 | david c. |
Verified Buyer
Great service

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

Our labels are durable and are designed to last up to 2 years.

Yes, you can. If you want to write on your labels, we recommend you pick the paper option — it’s the easiest to write on. For our silver and gold foil paper labels or plastic roll stickers, we recommend you use a permanent marker.

Not at this time.

Absolutely. Our makeup roll labels come in a variety of colour options, including white, transparent and gold. While the material itself is white, our full-colour printing makes it easy to print any colour you’d like.

The ink used for our packaging labels is safe for indirect food contact. So as long as you place a barrier (like glass, paper or plastic) between the food and the ink, it will be safe.

Our plastic material is waterproof, but our paper material is not.

Our standard turnaround time for packaging labels is 7 business days. We do offer expedited shipping options if you need your labels sooner.

Yes, you can print your labels to unwind in a specific direction. For more details, see our Options section. Once you’re happy with your roll label design, simply select the unwind direction option before checkout.

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  • Canada