Ideas and advice
Practical tips and inspirational stories about looking professional and unlocking opportunities.
22-step business start-up checklist
You want to start a business…congratulations! It’s an exciting adventure that is fulfilling, challenging and wonderful all at once. It’s […]
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Why your business needs QR codes
Now more than ever, small businesses need creative ways to connect with their customers. Gone are the days of leisurely […]
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How to come up with a business name
Passion. Energy. Courage. That’s what it takes to start a new business. You have a great idea for a business, […]
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What Squid Game says about business cards & what it means for your business
*Disclaimer: If you haven’t had a chance to binge-watch South Korean Netflix series Squid Game, beware: Spoilers ahead!* Squid Game […]
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Instagram Announces Links in Stories for All Users
Good news for small businesses! From October 2021, Instagram link stickers will be available to everyone using the social platform. This […]
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Design inspiration: Stylish business card examples
Simple & elegant Retro & vintage Modern Bold & colorful Blooming florals Creating a business card design that won’t get […]
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How to choose & design a label
Personalized labels are an affordable way to add professionalism and personality to your products, packaging and more. But with so […]
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Rooted in community: How Kelly Polanco stands out at local events
Rooted in community: How Kelly Polanco stands out at local events Estimated reading time: 4 minutes One of the best […]
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How to use SEO for your small business
As a small business owner, you probably know that it is important to be searchable and accessible online. Search engine […]
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4 steps to using leave behinds in your marketing
Make a lasting impression – whether you’re replacing a leaky pipe, painting a house or shoveling someone’s walkway – with […]
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How referral marketing can boost your business
Would you go to a hairdresser without a recommendation from a friend? What about trusting someone to prepare your taxes? […]
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Adapting to change: Serving up something new with food truck-inspired takeaway
Adapting to change: Serving up something new with food truck-inspired takeaway Estimated reading time: 7 minutes The COVID-19 pandemic threw […]
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How to create a standout storefront
How to create a standout storefront Estimated reading time: 4 minutes Summer is the perfect time for window shopping. And […]
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The three you need: Think outside the shop with a sidewalk pop-up
Think outside the shop with a sidewalk pop-up Estimated reading time: 3 minutes This is the perfect time of year […]
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Small Business Stories: A podcast from Vistaprint
Vistaprint’s Small Business Stories podcast shares candid tales from all kinds of entrepreneurs – their struggles, successes and words of […]
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The 5 marketing materials you need to start a business
Marketing is one of the most important elements of successfully launching a new business. And to effectively market your business, […]
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Event branding: Give your recurring events a unique look
Event branding: Give your recurring events a unique look Estimated reading time: 4 minutes One of the best ways to […]
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Should you rebrand your business in 2021?
If 2020 has shown us anything, it’s that the world – and small business – is constantly evolving. This past […]
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A glossary of branding terms every small business owner should know
If you own your own business, chances are you’ve heard the term “branding.” But there’s a plethora of additional words […]
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How to create (& use) a logo for your yoga studio
We chatted with Tristan LeBreton, Creative Director at 99designs by Vistaprint, for tips on getting the right logo look for your […]
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Build a brand that builds a following
Build a brand that builds a following Estimated reading time: 3 minutes People love swag, whether it’s a souvenir T-shirt […]
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How to create a brand style guide
We chatted with Tristan LeBreton, Creative Director at 99designs by Vista, for tips on creating a brand style guide. Read […]
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Get the look: Design that works everywhere you do
Design that works everywhere you do Estimated reading time: 3 minutes When it comes to branding your small business, consistency […]
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Turning a vision into a brand: How Jody Merrill built btone FITNESS
Turning a vision into a brand:How Jody Merrill built btone FITNESS Estimated reading time: 5 minutes One of the most […]
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How to create a logo for your gym or fitness studio
We chatted with Tristan LeBreton, Creative Director at 99designs by Vistaprint, for tips on getting the right look for any kind […]
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Get the look: Next-level product packaging
Next-level product packaging Estimated reading time: 3 minutes Packaging is just one part of a cohesive brand experience that can […]
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How to design a business card: 10 golden rules
A business card represents the next step in making your small business dream a reality. And for many potential customers, […]
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Business Card Size & Dimension Guide
One Standard Size Standard business cards are 3.5″x 2″ – but have you ever thought about why most cards are exactly that […]
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The Business of Colour
What do your colours mean? When you think about a brand, what springs to mind? A logo? Their latest product? […]
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Business card design ideas for different industries
“I strive for two things in design: simplicity and clarity. Great design is born of those two things.” Straight to […]
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The best fonts for business cards
Picture this: You open a business card template and type your small business name. It looks dwarfed against the white […]
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Design Decoded: The Top 12 Easy to Read Fonts
How important is it to choose the right font for your website? With a legible font, your business’s message comes […]
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How to thank customers & employees this holiday season
It’s important to say ‘thank you’ any time of year…but even more so during the holiday season. This year, make […]
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Delight & excite customers with holiday packaging
Delight & excite customers with holiday packaging Estimated reading time: 6 minutes Sometimes, it’s what’s on the outside that counts…especially […]
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Your 2021 small business holiday to-do list
On a scale of one to ten, how organized are you for the upcoming holiday rush? Whether you’re a confident […]
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8 ways to shop local & support small businesses during the holidays
It’s the season of spending time with loved ones -and showing them your love and gratitude through thoughtful holiday gifts. […]
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Christmas delivery options & cut-off dates
Christmas delivery options & cut-off dates Standard: 10 business days Last day for standard delivery is December 10. Order by […]
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Holiday giveaway ideas for your small business
The holidays are right around the corner. And if you want to promote your business, connect with customers and ramp […]
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Creative announcement ideas to share your next big milestone
Getting married, having a baby or packing up and moving to a new city? When you have exciting news to […]
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Your 2021 Holiday Handbook
Your 2021 Holiday Handbook Preparing your business for the holidays starts now…and we’re here to help you get ready for […]
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