Pro Locking Tape Measure

- The print was not as accurate/detailed as previewed. - The print was not evenly centered on the circle area that it is placed within - its an eyesore and especially ironic for a tool intended for precision. I would not recommend picking any kind of circle design or bordered-design for this product as the print being off-center (by almost 0.125") is that much more obvious. - The black shell of the tape measure is not a high quality rubber youd be used to if you use similar tape measures often. The comparable common version (Shopro brand) feels noticeably nicer in your hands. Initial impression from our shop staff is that the shell feels cheap. - There is no preview of the actual blade/tape, it's a 50/50 split with inches on one side and mm on the other, it would be nice to have an option for imperial-only or metric-only as in a shop environment you don't want to have to flip your tape measure around each time to measure something in the intended system. - This product just would have been significantly 'cooler' if Vistaprint could have found a way to offer the entire circle as a printable area, not just a small space within - Leaving 3 stars because the price was surprisingly low in comparison to daily used tape measures, just unfortunate the adage of 'you get what you pay for' definitely applies to this product. Ultimately- they're a neat novelty tape measure we're going to give out to customers as a promotional gift with purchases but will not be our daily usage tape measures as we were hoping for. Oh well.