Design Tips
When it comes to your small business, design matters – great design will help your brand stand out on everything from sweatshirts to signage. Whether you’re choosing a business card template or trying to find the perfect font, consider us your partners in small business design. Here, you’ll find design tips and inspiration for marketing materials, as well as advice for working with professional designers.
Logotype vs. logomark vs. logo: What is the difference?
“Do I want a logotype or logomark?” It’s one of the first questions you need to ask yourself when looking […]
How to animate a logo in 7 steps
Static logos are everywhere. You see them on business cards, storefronts and flyers. But in digital spaces, like Instagram feeds […]
The 7 types of logos (and how to use them)
A logo is a visual symbol that represents a business. It’s often the first thing people notice and how customers […]
Logo colour combinations for 7 brand personalities from confident to playful
Every brand needs a colour palette for its logo – even if yours is black and white or a few […]
The 6 key principles of logo design
The goal of a logo is to clearly and quickly represent your brand to an audience while also differentiating it […]
How to create a logo in Illustrator step by step
Creating a logo in Adobe Illustrator gives you complete creative control over your brand identity. Illustrator uses vector graphics rather […]
29 animated logos that will inspire your brand to get moving
Logos are supposed to be fun, eye-catching and memorable. So, naturally, animated logos are a perfect fit! With the rise […]
21 business card design ideas for different industries
Let’s talk about your business card – that important branding tool that’s often someone’s first impression of your brand. Beyond […]
Small business branding design examples to inspire you
Branding design is about creating a brand identity that perfectly reflects your brand. While a logo may be enough for […]
How to design a menu: Restaurant menu layout ideas and design tips
Good restaurant menu design sets the tone, sells your story and quietly nudges diners toward your best dishes. It’s part […]