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Standard Postcards

Big on quality, light on spend. Our best-value postcards come in standout shapes and stocks. Add them to purchases, slip them into the mail or stack them at your checkout counter.
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“Easy to create, and they look great!” – Take it from our happy postcard customers, like Cristina.

  • 8 size options
  • 14pt standard paper thickness
  • Available in glossy, matte, recycled & uncoated
  • 16pt & 18pt premium paper upgrades available
  • Rounded corners & alternative shape options
  • Special finish add-ons: Embossed foil, embossed gloss & foil accent

Alternative shapes: See our die-cut postcards page for more shape options.

1,300+ ★★★★★ postcard reviews

From mail campaigns to invites, giveaways and more, a high-quality postcard can go a long way. And with multiple quality and cost-friendly options, your postcard can create even bigger waves wherever it goes. Our postcards offer the styles your business needs, from restaurants to retail and everything in between. So whether you’re announcing an upcoming sale, hosting an open house or simply showing off your new branding, create expertly printed standard postcards in one convenient spot.

Standard postcards with standout possibilities

This page showcases our most common postcard sizes, standard 4.2″ x 5.5″ and 4″ x 6″, as well as less conventional sizes and a rounded corners option. You’ll also find matte, glossy, recycled and uncoated paper stocks available with standard pricing. You can combine them with your branding to create an array of unexpected looks, as well as premium paper upgrades to help you get a truly unique style. And, whether you want to be more informational, fun or just plain interesting, we can help you find the design you’re looking for in our gallery of professional templates.

Easy to design, fast to arrive

Ready to start designing? Begin by exploring a variety of fully customizable templates, including options for industries, events and more. (Have your own design ready to go? Use our design upload option.) Once you’ve found a favourite postcard design, add your key information and select the options that work best for you. We’ll take care of the rest, and your custom postcards will arrive ready for the next mail campaign, trade show or public event.

Need more than 20,000? Send us a request.

VistaPrint offers Standard Postcards design templates in assorted styles.
A stack of traditional postcards advertising a jewelry business.

Reviews

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Ratings Distribution

Reviewed by 1951 customers

Great postcards

Oct 3, 2025 | Pam B. | Verified Buyer
Vistaprint has done such a wonderful job again, in printing my postcards that I display to promote the artwork I do. Always a fast delivery time too.

Great!

Oct 1, 2025 | Simon V. | Verified Buyer
Great for the price

Beautiful!

Oct 1, 2025 | Jeffrey C. | Verified Buyer
Order was printed and delivered quickly! Quality was top notch!

Perfect postcards

Oct 1, 2025 | Cherie K. | Verified Buyer
The postcards I created from a template on Vistaprint. ca will work perfectly for an upcoming event. Finish and cardstock were exactly what I wanted.

Love it

Oct 1, 2025 | Natalie I. | Verified Buyer
I always love Vistaprint for their quality. I have ordered different items and designs and I'm always impressed.

Displaying Reviews 1-5

Work with a designer

Let us design it for you

No more guesswork. We take care of the entire design process, from brainstorming ideas to delivering the files to your account.

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Frequently asked questions

Here are just a few reasons why we think VistaPrint’s a good choice for creating your postcards:

  • Best quality for the price. There’s nowhere else you can expect results like this for the price you pay. If sharp printing and quality papers for a competitive, low price are what you’re after, you’re in the right place.

  • Easy from start to finish. Our easy-to-use design tools make it simple to create a professional-looking postcard. Done for you mailing services? We have that too. Plus, we provide fast, reliable shipping. Put those together, and you get a quick, easy and stress-free experience from A to Z.

  • Trusted experts. As the number one printer for small businesses, we’ve made lots of friends over the years. If you’re still not convinced, check out the postcard reviews at the bottom of this page. We think they speak for themselves!

Yes. If you have a postcard design file that's ready to go, you’ll be able to upload it directly to our studio. You’ll choose a postcard orientation, size and quantity. Just make sure your postcard upload has an image resolution of at least 300 dots per inch (DPI) and is saved in one of the following formats: .jpg, .jpeg, .jfif, .bmp, .png, .gif, .heic, .svg, .pdf, .psd,.ai, .eps, .ait, .ppt, .pptx, .tif, .tiff

Yes, but we recommend choosing one of the following postcard paper stocks for better results: uncoated, recycled, linen, bamboo, cotton, kraft or natural textured.

The beauty of a well-designed standard postcard is that you can use it in a wide variety of ways. Some popular approaches include coupons, targeted advertising, street marketing handouts and more.

Yes – here are a few things to keep in mind as you design postcards.

Keep your design simple. Always remember that postcards are small, so a lot of complicated information can overwhelm its recipient. Identify the top few things you want a customer to know, and then focus on those points. Including a strong call to action – a website URL, phone number or address – gives people a way to learn more once they’ve become interested in what you have to say.

Stand out with photography or a logo. Odds are good that your business postcards will be competing for attention with other promotional pieces – in a letterbox, on a notice board or even in your business. Bold colours, a high-quality image or your logo can help your postcard get noticed.

Create a consistent look. It’s easy to use your font choice, logo and colours to create a matching business look across other marketing products, like business cards, signage and more. With a few matching products, you’re well on your way to establishing a recognisable, professional brand.

Our paper stocks are divided into 3 tiers based on their weight:

  • Standard. Think light-weight & budget-friendly. 13-14pt paper. Our standard stocks include:

    • Matte
    • Glossy
    • Uncoated
    • Recycled
  • Premium. Thicker, textured or more unique 16pt papers. Premium stocks include:

    • Matte
    • Glossy
    • Uncoated
    • Linen
    • Pearl
    • Bamboo
    • Hemp-Blend
    • Cotton
    • Kraft
    • Natural Textured
    • Soft Touch
    • Fine Grit
  • Premium plus. Our thickest, most durable and elevated paper stocks. 18pt paper. Premium plus stocks include:

    • Glossy (front & back)
    • Glossy (front only)
    • Matte
    • Uncoated

If you’re looking for a more in-depth comparison of all our postcard options, complete with thicknesses in pts and images, please check out the Product Options section of this page.