Small Business Ideas & Advice from Experts

Business Tips

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How small business is shifting in 2021

Get off to a fresh start in 2021 with new ideas to shift your business strategy

How to write an 'about us' page

Get tips from Vistaprint experts on how to tell your brand's story.

How to create a YouTube channel

Ready to explore video for your small business? Start with this how-to guide.

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Marketing & Advertising

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How to create a small business marketing plan

Learn how to create a marketing plan for your small business

Check out our 13 budget-friendly ideas to promote your business

13 inexpensive marketing ideas for small business owners

Use this digital marketing checklist to boost your online presence.

A digital marketing checklist for small business owners

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Branding

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Should you rebrand your business in 2021?

Use Vistaprint's decision tree to decide if you need to refresh or rebrand your business in 2021, then learn how to take the next step towards your rebranding goal.

How to create brand guidelines

Having a well-defined brand style guide is essential for all businesses. In this article you’ll learn how to create brand guidelines that make your business look and sound consistent.

Why you should wear your own branded clothing

Read on to see why your own clothing line can actually boost your bottom line.

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Design Tips

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10 golden rules for designing your business card

On top of conveying basic company details, a well-chosen card stock or finish can make your business memorable. Follow our 10 guidelines to turn a classic marketing staple into an expression of your company design and values.

Signage design tips to grab attention

Learn how to make your message stand out with signage design tips for creating contrast, hierarchy and improving readability on your sign designs.

How to make a folded leaflet

Learn how to make a folded leaflet like a pro! Our easy step-by-step guide will help you design a folded leaflet that will engage your audience with smart visuals and enticing copy.

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